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GOOD VALUE FOR GOOD WORK

November 12, 2021

Industry: Microfinance, Not for profit

Service area: Capability


Good Shepherd Microfinance is a world leader in financial inclusion products, services and advisory. We offer fair and affordable financial programs to people on low incomes, and advisory services with a global reach.


They work collaboratively with the corporate, government and community sectors to create people-centred programs that enable clients to realise their own economic wellbeing, as they define it themselves. This approach leaves clients feeling valued and in control of their finances and lives.


CHALLENGE & SOLUTION


Our client was wanting to provide a 6 month learning program called “LaunchME”, initially targeting at risk 18-25 year old carers but with a longer view to extend to other audiences. The program needed to be blended in nature: face to face, virtual coaching and online learning.


They were seeking a partner to work with them on a critical aspect of the program, ‘Personal Finances’. Whilst the client had some face to face training content available, they wanted this used as the basis of a series of elearning modules that could be applied for the benefit of this immediate cohort, and beyond.


WHAT WE DID


  • Accelerated co-design of Learning Taxonomy and program architecture
  • Research and provision of missing information
  • Desktop review and sorting of existing material
  • Design and build of three elearning modules for ‘Personal Finances’
  • Rebranded an additional three elearning modules related to the overall program



CALLOUT


Funding challenges


While our client had received some funding and allocated a budget for this work, they do not have the means or budgets of corporate clients. We provided this solution at less than half the normal cost whilst providing the same quality of work that all our clients would expect.


Durability across purposes


While core to LaunchME, our client wanted this online content to be able to be repurposed. Our client was targeting a specific learning demographic. The learning needed to be cognisant of their learning preferences but also work for other possible audiences.


Demonstrates impact


Measuring completion, knowledge acquisition and ultimately impact were important to demonstrate value to funders.


Appropriate for aggregation

The client wanted to use a range of sources to curate content for their audience. Designing with this in mind was important.


Award winning


While not the primary intent of this work, any profile that celebrates the wonderfully valuable work of Good Shepherd Microfinance and promotes positive storytelling and action for those financially excluded, would be a valuable outcome.


KEY OUTCOMES


Co-design of the learning taxonomy meant that our consultants developed a deeper understanding of the organisation and its goals as well as our client building skills and knowledge of designing learning architectures.


Our previous experience building elearning modules for a broad range of clients and industries, meant that we could utilise related modules to fill gaps in our client’s overall program.


The modules we provided for this program, can be utilised for other audiences and programs as required.



Our client received exceptional value for money, so they could afford to use a high quality, evidence-based solution within their budget





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